Le Capital-Marque Des Marques de Distributeurs

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Le capital-marque des marques de distributeurs [French]

Edition Description

L'' volution r cente du contexte l gislatif et la volont des distributeurs de faire de la MDD une marque forte part enti re, conduisent d velopper une recherche sur son capital-marque. En rapprochant les connaissances en distribution sur la MDD de celles du capital-marque,...

Edition Details

Format:Paperback

Language:French

ISBN:6131553246

Format: Paperback

Condition:

130.00

50 Available

Quantity:

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Le capital-marque des marques de distributeurs [French]

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