Landscape and Branding: The promotion and production of place

By Nicole Porter

Book Overview

This book tests the hypothesis that place branding, a powerful marketing and management practice, increasingly blurs the distinction between the promotion of landscape and its production in design terms.

• Format: Paperback
• Language: English
• ISBN: 1138297038
• ISBN13: 9781138297036
• Release Date: June 2017
• Publisher: Routledge
• Length: 254 Pages
• Weight: 0.80 lbs.
• Dimensions: 0.5" x 6.1" x 9.2"