Labubu: The Viral Toy Craze and How It Took Over the World

By mr Harsh odd

Discover the story behind the world's most unexpected toy sensation.

What started as a quirky character from the mind of Hong Kong artist Kasing Lung has transformed into a global phenomenon. Labubu-small, mischievous, and utterly lovable-has captured the hearts of millions through blind box surprises, limited edition drops, and viral social media trends.

This book takes you deep inside the world of Labubu and designer toys. From its humble artistic origins to becoming a billion-dollar collectible empire under Pop Mart, you'll uncover how creativity, scarcity, and community turned a toy into a cultural icon.

Whether you're a collector, a fan of viral trends, or simply curious about how toys became art, Labubu: The Viral Toy Craze and How It Took Over the World reveals the business, psychology, and global movement behind one of the most talked-about collectibles of the decade.

Why do people obsess over Labubu? Read on-and you'll understand.

• Format: Paperback
• Language: English
• ISBN: B0FJ2762FG
• ISBN13: 9798292941484
• Release Date: July 2025
• Publisher: Independently Published
• Length: 40 Pages
• Weight: 0.13 lbs.
• Dimensions: 0.1" x 5.5" x 8.5"