Key Relationships: Managerial Ties in China's B2B Channels

By Pianpian Yang and Liping Qian

This book explores the governance and ramifications of managerial ties in China's B2B contexts, with the aim of uncovering theoretical mechanisms and practical strategies for effective management of these relationships.

• Format: Paperback
• Language: English
• ISBN: 1032996242
• ISBN13: 9781032996240
• Release Date: July 2026
• Publisher: Routledge
• Length: 128 Pages
• Weight: 0.45 lbs.
• Dimensions: 0.3" x 6.1" x 9.2"