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Kellogg on Marketing
Edition Description
The business classic, fully revised and updated for today's marketers The second edition of Kellogg on Marketing provides a unique and highly regarded perspective on both the basics of marketing and on new issues that are challenging businesses today.
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Format:Hardcover
Language:English
ISBN:0470580143
Format: Hardcover
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Kellogg on Marketing
Edition Details
Format:Hardcover
Language:English
ISBN:047135399X
Format: Hardcover
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Kellogg on Marketing
Edition Description
Praise for Kellogg on Marketing "The Kellogg Graduate School of Management at Northwestern University has always been at the forefront of cutting-edge marketing. What a treasure to find such a complete anthology of today's best strategic marketers all in one place. Kellogg on...
Edition Details
Format:Hardcover
Language:English
ISBN:B01JTRBXSW
Format: Hardcover
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Kellogg on Marketing
Edition Details
Format:Hardcover
Language:English
ISBN:8126528419
Format: Hardcover
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