Keeping Customers For Life

By Joan Koob Cannie and Donald Caplin

Book Overview

With 80% of U.S. businesses now in the service industry, it is crucial that American companies begin facing up to the different demands of their customers. This innovative book spells out the new... This description may be from another edition of this product.

• Format: Hardcover
• Language: English
• ISBN: B001KTID4U
• ISBN13: 9780814450086
• Release Date: January 1991
• Publisher: AMA COM
• Weight: 1.65 lbs.