Jugaad MBA: Indian Street-Smart Lessons That Beat Business School

By Bhupesh Singh

Jugaad MBA: Indian Street-Smart Lessons That Beat Business School
By Bhupesh Singh

Forget PowerPoint presentations and Ivy League jargon-real business wisdom is happening every day on India's streets.

In Jugaad MBA, Bhupesh Singh takes you on a journey through 23 powerful, street-level lessons drawn straight from India's local entrepreneurs-chaiwalas, barbers, sabziwalas, tailors, and dabbawalas-who run thriving businesses using sheer wit, grit, and ingenuity. These unsung heroes may not have MBAs, but they've mastered sales, customer service, branding, retention, logistics, and data-without ever sitting in a classroom.

Through rich storytelling, each chapter reveals one timeless business strategy used by everyday Indians to outsmart competition, build loyal customer bases, and grow sustainably-even with limited resources. You'll discover:

How a paanwala builds brand loyalty better than a marketing agency

Why a doodhwala's subscription model rivals tech startups

The referral hacks used by tuition teachers and tailors

And how dabbawalas deliver with near-perfect efficiency

Whether you're a startup founder, MBA student, corporate executive, or aspiring entrepreneur, Jugaad MBA offers eye-opening lessons and gritty inspiration from the real-world hustle of Indian streets.

This isn't theory. It's raw, real, and 100% Indian jugaad.

• Format: Paperback
• Language: English
• ISBN: B0FJ78JL65
• ISBN13: 9798293232864
• Release Date: July 2025
• Publisher: Independently Published
• Length: 346 Pages
• Weight: 1.02 lbs.
• Dimensions: 0.7" x 6.0" x 9.0"