Journey to the horizon 'Journey to the horizon' is actually the second part of our publication 'You are the Brand' published in Amazon KDP. Life is like a journey to the horizon that remains unfinished till the end. Human wishes grow forever along the way and remain unfulfilled. We need to resolve this philosophical uncertainty to live a fulfilled life at all times by establishing self-brand. You are the Brand: Establishing self-brand for living a purposeful life is important for all of us. This is the first step in taking charge of our lives. The world always tries to shape up our personalities to suit its plans. Consequently, our personality undergoes changes with the jobs, persons, and places, lacking direction in life. Every person is self-interested in this competitive world. We need to work for our recognition, satisfaction, and success individually. Self-branding is born out of introspection and strengthened by practice. It lends a sense of purpose to our life. No one is indispensable to a society, but society is indispensable to an individual. The objective of self-branding is to understand the phenomenon of life and improve one's personality for peaceful coexistence with harmony in, and overall betterment of, society. We can deal with the world on our own terms without hurting anyone through self-branding
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