A fascinating narrative which tells the story behind the phenomenal success of Canon Corporation-a larger company than Coca-Cola. Takes the reader inside this Japanese organization, revealing the roots of its tremendous prosperity, its future thrust and the rise of the unconventional Takikawa. Takikawa shares his distinctive approaches to building business along with instructive techniques for leadership, motivating employees and promoting sales.
This book co-written by a top japanese manager, gives a view most people should have about Japan, before even thinking about going/talking or doing business with Japan. It is a must to help you out with the Japanese culture, or the lack of it.
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