This is a gem of a book for people interested in this topic. It is full of useful information and real world examples. I felt that the authors were aware of the most recent changes to occur regarding the use of the Internet by major corporations to manage their investor relations. The charts and diagrams were helpful.
Outstanding!!
Published by Thriftbooks.com User , 24 years ago
I love this book. Well written, succinct style. The author should write a whole series of books on the subject. I just wonder where Jeffrey Parker (founder of First Call) gets the time to write a book. Bravo.
Bravo!
Published by Thriftbooks.com User , 24 years ago
With a full plate and a relatively small IR team, I find it difficult to keep up on the latest in ONLINE IR. One afternoon of reading this book, and I felt up to speed. Well written. Easy to read. Rich with examples. Bravo!
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