Intuition is the invisible trump card of decision-makers. Use scientific methods to train your intuition. Have you ever told others that you "acted on intuition" when they asked "why did you do this"? "According to intuition" may not sound very reliable or scientific, but in the world of experts, the key to victory is often to trust your intuition. Steve Jobs said: "Intuition is more powerful than intelligence." Intuition is not a mysterious sixth sense that obtains information out of thin air, but an invisible power that can effectively use unconscious information to improve decision-making and action. The author, Pearson, is a cognitive neuroscientist at the University of New South Wales in Sydney, Australia.
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