Introduction to Rhetorical Communication

By James C McCroskey

An Introduction to Rhetorical Communication offers a true integration of rhetorical theory and social science approaches to public communication.
This highly successful text guides students through message planning and presentation in an easy step-by-step process. An Introduction to Rhetorical Communication provides students with a solid grounding in the rhetorical tradition and the basis for developing effective messages.

• Format: Hardcover
• Language: English
• ISBN: 1138465453
• ISBN13: 9781138465459
• Release Date: August 2017
• Publisher: Routledge
• Length: 352 Pages
• Weight: 1.41 lbs.
• Dimensions: 0.8" x 6.0" x 9.0"