Introduction to Business Management

By B.J. Erasmus and G.S. du Toit

Introduction to Business Management explores the business environment in which we operate. It explains management principles such as planning, organising, leading, and controlling, and also examines in-depth the functional areas of human resources, marketing, public relations, financial management, operations management, and purchasing and supply management.

• Format: Paperback
• Language: English
• ISBN: 0195992512
• ISBN13: 9780195992519
• Release Date: December 2011
• Publisher: Oxford University Press
• Length: 640 Pages
• Weight: 0.75 lbs.
• Dimensions: 6.6" x 1.4" x 9.4"