Introduction to AI in Business

By: Lawrance, Bendict

The book is structured into 14 chapters across key thematic units. It begins by establishing the Foundations of AI, differentiating between AI, Machine Learning, and Deep Learning, and exploring the complementary relationship between human and artificial intelligence. It then delves into Core AI Technologies, explaining concepts like supervised learning, NLP, and computer vision with real-world business use cases.A significant portion is dedicated to AI in Business Operations, showcasing applications in marketing (personalization), finance (fraud detection, algorithmic trading), supply chain (predictive analytics, route optimization), and HR (recruitment bots, sentiment analysis). The text also covers Strategic Implementation, guiding readers on data-driven leadership and risk management, followed by a crucial examination of Ethics and Future Trends, including bias, privacy, and regulations like the GDPR and EU AI Act.

• Format: Paperback
• Language: English
• ISBN: 6209702929
• ISBN13: 9786209702921
• Release Date: March 2026
• Publisher: LAP Lambert Academic Publishing
• Length: 132 Pages
• Weight: 0.41 lbs.
• Dimensions: 0.3" x 6.0" x 9.0"