INTERVIEW TACTICS - HOW TO SURVIVE THE MEDIA WITHOUT GETTING CLOBBERED! THE INSIDER'S GUIDE TO GIVING A KILLER INTERVIEW! is the only HOW-TO MEDIA SURVIVAL GUIDE that gives you all the step-by-step... This description may be from another edition of this product.
A fantastic book who guides you to overcome any fears you may have about the Media. With her direct command and knowledge of her field she's a real aid to us who are starting to face the media in our careers. Gayl's advise to create catchy sounbytes is amazing. I have reworked my introductions and presentations to incorporate this and now my approach is much more direct and comprehensable. People get it in seconds, what you do, who you are and what you're trying to accomplish. I love her book, her charisma and her Media Wisdom.
A pitch and a promise
Published by Thriftbooks.com User , 20 years ago
For the last three years, I have waded through the minefield known as the world of publicity. As a New Yorker, I expect the unexpected. However, I was not prepared for all of the hucksters, snake oil salesman, and con artist I found who prey on people who are looking to get quality media training. Standing head and shoulders above that crowd is Gayl Murphy and her book Interview Tactics. In addition to all of the obvious things you'd expect to see in a book about interviews, she also shares many subtle pieces of information that only a person of her experience could provide. Through her book, she becomes your coach. Like any good coach, sometimes she says what you already know...she just says it in a way that gets you to remember it and to act on it. She doesn't try to change you, she just wants you to put your best foot forward and to understand how he game is played. That's real training. If you truly want to develop your interview skills, you should invest in yourself and get this book. It has successfully guided me through 65 radio and 12 television interviews this year. I have looked around and there is nothing better. James Green Author of "If There's One Thing I've Learned"
A real Jump Start!
Published by Thriftbooks.com User , 20 years ago
Gayle Murphy's book, "Interview Tactics..." is a must read for anyone who is striving to break through the brick wall of self promotion and give great interviews. I loved it and recommend it to all my entertainment career development clients. I can get my clients into the spotlight, but I can't speak for them, Gayle Murphy's book is a real assett to anyone who doesn't want to look stupid when they're standing on the X and the light turns on! - Meredith Day/Founder, National Talent Development
Media Virgin to Confidence - This is a must-have resource!
Published by Thriftbooks.com User , 20 years ago
I owe a great deal to Gayl Murphy and INTERVIEW TACTICS -- and I can't say enough in praise for Gayl and her fabulous book! As a newly published author one year ago, I embarked on an amazing journey, from (terrified) Media Virgin to a confident and well-received guest on dozens of radio shows, media interviews, and television appearances. Of all that I went through, including various media training programs, coaching, and preparations, some costing thousands of dollars, INTERVIEW TACTICS remains my personal media Bible -- a HUGE bargain for $29.95. -- Sherri Caldwell, Author/Columnist/Reviewer The Rebel Housewife Rules: To Heck With Domestic Bliss!
I FOUND MY OWN STORY
Published by Thriftbooks.com User , 20 years ago
Gayl's advice you got to tell it to sell is right on. I'm starting a small business and by following Murphy's Laws I am thinking in detail, color and my story has the energy to take me and others to the place I want me and them to be.
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