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International Marketing
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International Marketing 620946209X Book Cover

International Marketing

Edition Description

International marketing has undergone a radical transformation in recent decades, driven by the rise of digitalization, mass access to information and the increasing interconnectedness of global markets. In an increasingly interdependent world, brands face the challenge of adapting...

Edition Details
Format:Paperback
Language:English
ISBN:620946209X
Format: Paperback
Condition:
$
88.09
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List Price: $93.00
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