International E-Business: Building Online Customer Loyality with Relationship Management

By Wolfgang Katsch

Inhaltsangabe: Abstract: The thesis offers solutions concerning the following questions: - Why is customer loyalty important for long term success of a company? - What are value adding characteristics... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 3838647203
• ISBN13: 9783838647203
• Release Date: January 2001
• Publisher: Diplom.de
• Length: 130 Pages
• Weight: 0.39 lbs.
• Dimensions: 0.3" x 5.8" x 8.3"