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International Consumer Behavior in the 21st Cen...
Edition Details
Format:Paperback
Language:English
ISBN:1493945823
Format: Paperback
Condition:
$
109.99
International Consumer Behavior: Its Impact on ...
Edition Description
Samli sets a foundation for analyzing the impact of culture on behavior and how this impact may vary in different cultures. By understanding consumer behavior patterns in different world markets, international marketers can serve the special needs of international consumers...
Edition Details
Format:Hardcover
Language:English
ISBN:089930883X
Format: Hardcover
Condition:
$
100.00
International Consumer Behavior in the 21st Cen...
Edition Description
Over the past two decades, the face of the world consumer has truly changed. Goods are more available, information about these goods is more open and accessible, and the ability to buy these goods from any corner of the earth has become possible. As a result, international marketing...
Edition Details
Format:Hardcover
Language:English
ISBN:1461451248
Format: Hardcover
Condition:
$
109.99
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