International Business

by Michael R. Czinkota, Michael H. Moffett, Iikka A. Ronkainen, et al.

Book Overview

Rigorously updated international business textbook by a global author team, which balances conceptual understanding of business theory and the day-to-day realities of business practice. Includes a... This description may be from another edition of this product.

• Format: Hardcover
• Language: English
• ISBN: 0470530650
• ISBN13: 9780470530658
• Release Date: August 2010
• Publisher: John Wiley & Sons
• Length: 746 Pages
• Weight: 0.05 lbs.
• Dimensions: 1.2" x 8.8" x 10.9"

Customer Reviews

Very Fast & Cheap!!!

This product arrived quickly and was a steal! I would definitely buy from this seller again in the future!

Useful

This is one book on International business that is less about equations and more abput understanding the socio-eonomic dynamics involved in International business. Definitely worth the price.

Yes, but ...

Very practical book, with full-detailed examples, but lacks in theoretical analysis.