Intercultural Public Relations: Insights from the Middle East

By Ganga S. Dhanesh and Ruth Avidar

This book examines the intricate relationship between culture and public relations within the Middle Eastern context, adopting an interpretive, inductive approach to explore how various cultural dimensions shape the enactment of key public relations concepts.

• Format: Paperback
• Language: English
• ISBN: 1032436719
• ISBN13: 9781032436715
• Release Date: July 2026
• Publisher: Routledge
• Length: 118 Pages
• Weight: 0.34 lbs.
• Dimensions: 0.3" x 5.5" x 8.5"