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Paperback Intellectual Property Asset Management: How to Identify, Protect, Manage and Exploit Intellectual Property Within the Business Environment Book

ISBN: 0415527929

ISBN13: 9780415527927

Intellectual Property Asset Management: How to Identify, Protect, Manage and Exploit Intellectual Property Within the Business Environment

In the new 'knowledge-intensive economies' Intellectual assets increasingly play a key part on balance sheets. There is an increasing global awareness that in order to promote innovation and the growth of the economy, businesses must fully recognise and exploit their intellectual assets. A company's ability to innovate rapidly and successfully is now regarded as essential and most breakthroughs are made by Small and Medium-sized Enterprises (SMEs),...

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