Intellectual Assets for Engineers and Scientists: Creation and Management

By Uday S Racherla

Book Overview

Engineers and scientists engaged in creative works, inventions, and innovations - as part of the free-enterprise, free-market system - must understand what Intellectual Property Rights (IPRs) are and know how to strategically use them to create competitive advantage, wealth, and value. An acknowledged, major contributing factor to non-awareness amongst technical audience is the lack of availability of easily-understandable, business-relevant, and comprehensive books on the subject, that scientists and engineers can access. This book will provide comprehensive, easy-to-understand, innovation management perspectives on a wide range of IPRs for practicing scientists and engineers.

Key Features:

- One-stop shop for valuable information on all forms of IPRs for technical audience

- Strong innovation management component along the lines of technology for business and innovations for customers, and IP laws for protecting and unlocking the value of creative works, inventions, and innovations

- Gives easy-to-read, easy-to-follow innovation management perspectives

- Emphasizes IPR-related topics of practical relevance

- Compares the IP Systems of United States and others (EU, China & India)

• Format: Paperback
• Language: English
• ISBN: 1498788475
• ISBN13: 9781498788472
• Release Date: November 2018
• Publisher: CRC Press
• Length: 292 Pages
• Weight: 0.85 lbs.
• Dimensions: 0.7" x 6.1" x 9.0"