Insights, Innovation, and Analytics for Optimal Customer Engagement

Book Overview

Engaging customers has become an effective strategy of marketers for improving customer-brand relationships as customer engagement is a perfect predictor of organic growth. Aggressive sales... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 1799868648
• ISBN13: 9781799868644
• Release Date: February 2021
• Publisher: Business Science Reference
• Length: 360 Pages
• Weight: 1.37 lbs.
• Dimensions: 0.8" x 7.0" x 10.0"