Insight-Led Selling: Adopt an Executive Mindset, Build Credibility, Communicate with Impact

By Dr. Stephen G. Timme and Melody Astley

Book Overview

You have a vital mission as a sales professional: to generate revenue for your company and ensure its continued success. But in today's selling landscape, buyers are more educated than ever. You need a way to cut through the noise and navigate new complexities.

In Insight-Led Selling, Stephen Timme and Melody Astley introduce you to a sales method that stands the test of time. Insight-Led Selling is an approach that provides practical ways to:

- Adopt an executive mindset by learning how your buyers think.

- Build credibility by developing financially driven points of view.

- Communicate with impact by speaking your buyer's language.

You'll hear from top executives from companies like AT&T, Coca-Cola, and Georgia Pacific as they share their expectations of the sales professionals vying for their business. Whether you're new on the job or a seasoned seller, this book is your first step toward sustainable success.

• Format: Paperback
• Language: English
• ISBN: 1544522193
• ISBN13: 9781544522197
• Release Date: June 2021
• Publisher: Lioncrest Publishing
• Length: 280 Pages
• Weight: 0.80 lbs.
• Dimensions: 0.6" x 5.5" x 8.5"