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Hardcover Inside Your Customer's Imagination: 5 Secrets for Creating Breakthrough Products, Services, and Solutions Book

ISBN: 1523090200

ISBN13: 9781523090204

Inside Your Customer's Imagination: 5 Secrets for Creating Breakthrough Products, Services, and Solutions

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Format: Hardcover

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Book Overview

"Chip Bell's unique perspective, lively illustrations, and practical advice result in one terrific resource for anyone eager to tap a customer's ingenuity for creating breakthrough results."
--Jeanne Bliss, founder and CEO, CustomerBliss; and cofounder, Customer Experience Professionals Association (CXPA)

Organizations need to offer customers breakthrough products, services, and solutions to effectively compete in today's innovation-hungry...

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