Industrial Design, Competition and Globalization

By Grete Rusten

Book Overview

Economic activities are becoming increasingly globalised. One result being that for companies in developed market economies price-based competition is being replaced or supplemented by other forms of competitiveness. This book explores the shift towards design-based competitiveness and the escalation in the design-intensity of goods and services.

• Format: Hardcover
• Language: English
• ISBN: 0230203493
• ISBN13: 9780230203495
• Release Date: November 2009
• Publisher: Palgrave MacMillan
• Length: 250 Pages
• Weight: 0.90 lbs.
• Dimensions: 0.9" x 5.6" x 8.5"