I Named It Dreamliner

By Alfredo Lerma Martinez

Where the Rubber Meets the Landing StripIf you have ever come across the name Dreamliner and ever wondered where it came from, then this book is for you.
In his book, I Named It Dreamliner, Alfredo Lerma Martinez provides an 10-section itinerary; each section covering a different branding idea from his own business acumen. Section 10 will unfold the sequence of events that led to the chance event naming of the world renown Dreamliner.
At times witty and humorous, Alfredo provides the right mix and dosage of humor with his own literary appeal--all nicely packed in this first edition.
Borrowing from an extensive background, Alfredo leaves out nothing, providing readers what they've come to expect from a naming consultant and branding designer. There's just too much to share to miss out on this awesome read.
An excellent book for all who are even the slightly curious about why the author just had to write the book; and it promises you'll look back and say, "Glad I read the book!" This is especially true for any who dare venture and who must get that "insider perspective" on the name.

• Format: Paperback
• Language: English
• ISBN: B09PHH7JS2
• ISBN13: 9798783167843
• Release Date: December 2021
• Publisher: Independently Published
• Length: 178 Pages
• Weight: 0.40 lbs.
• Dimensions: 0.4" x 5.1" x 7.8"