How to Win an Argument: An Ancient Guide to the Art of Persuasion

by Marcus Tullius Cicero

Book Overview

Timeless techniques of effective public speaking from ancient Rome's greatest orator

All of us are faced countless times with the challenge of persuading others, whether we're trying to win a trivial argument with a friend or convince our coworkers about an important decision. Instead of relying on untrained instinct--and often floundering or failing as a result--we'd win more arguments if we learned the timeless art of verbal persuasion,...

• Format: Hardcover
• Language: English
• ISBN: 0691164339
• ISBN13: 9780691164335
• Release Date: October 2016
• Publisher: Princeton University Press
• Length: 288 Pages
• Weight: 0.80 lbs.
• Dimensions: 1.1" x 4.5" x 6.9"