For many of us, concern for the planet and our footprint upon it is a part of everyday life. Our newsfeeds are full of reports of climate disaster, plastic pollution in our oceans and a collapse in worldwide biodiversity. We know 'something must be done'. But this is a complex and confusing proposition. What exactly must be done? By whom? And in a world of eight billion people, what can any one of us do that can genuinely make a difference? Based on her own journey trying to 'tread more lightly on the Earth', Lucinda provides: - A crash course in the facts of the problem, separating wild prophecy from scientific fact, and political agenda from truth. - Tips on reducing your carbon footprint, plastic use and impact on biodiversity. - An honest exposition of the struggles Lucinda faced in her own journey fighting against a 'system' set up to promote plastic and carbon-intensive consumerism. - Advice on how to combat the 'rebound effect' so that your personal efforts are not undone by others, plus how to generate ripples that have a bigger impact than just your own actions. - Tips on how to stand firm in the face of naysayers, deniers and those who want to deflect you from your path.
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