How to Succeed in Advertising When All You Have Is Talent: Today's Top Creatives Show You How (Careers for You)

By Lawrence Minski and Laurence Minsky

In this unique book, today's top advertising copywriters and art directors share their insights into how to break into and succeed in the advertising business. With sometimes conflicting advice and... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 0844234966
• ISBN13: 9780844234960
• Release Date: January 1996
• Publisher: Vgm Career Horizons
• Length: 256 Pages
• Weight: 1.20 lbs.
• Dimensions: 9.5" x 0.8" x 7.5"

Customer Reviews

Required reading for those going into an advertising career

This is a wonderful book. I've read it at least 5 times. It gives an excellent cross section of creative people in advertising. You get to see for yourself what these people have in common, and how they differ. It is like having the greats of advertising giving you a pep talk. I highly recommend it :).

Great book for the advertising newcomers...

This is a very good book. After seeing the reviews regarding this book in the hardbound version, I will agree that this is very helpfull for those seeking a career in advertising.