"How to Start, Run and Promote a Successful Independent Professional Wrestling Show" is a comprehensive guide written by Tony Shark, the owner of the Outcast Wrestling Syndicate. Published by Shark Brain Industries, this book offers aspiring wrestling promoters valuable insights and practical advice on establishing and growing their own independent wrestling promotions. It covers a wide range of topics, including the history and types of professional wrestling, understanding industry jargon, the impact of successful independent wrestling shows, and case studies of successful promotions like the Outcast Wrestling Syndicate. The book provides guidance on setting a vision and goals, assembling a team, choosing a business structure, understanding the market, and conducting market research. It offers strategies for promoting and marketing shows, managing finances and budgets, and exploring revenue streams. The book covers various aspects of show production, including venue selection, talent acquisition, show format and storyline development, technical production, and ensuring crowd safety. It also explores fan engagement, merchandise sales, and post-show activities such as debriefs and fan feedback collection. The book addresses ethics and professionalism, including fair treatment of talent, health and safety protections, inclusivity, and legal compliance. It includes sample documents and a resource directory for further assistance. With Tony Shark's expertise, this book equips readers with the knowledge and resources to navigate the world of independent wrestling promotion successfully.
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