How to Sell Without Being a Jerk!: The Foolproof Approach to the World's Second Oldest Profession

By John Klymshyn and Boro Dropulic

Book Overview

In this practical, enlightening guide, master salesman John Klymshyn reveals how you can be assertive and effective without rubbing people the wrong way or fulfilling the stereotype of the jerk salesperson. He detonates traditional sales methods and replaces them with modern techniques for reading customer behavior and regulating your own behavior to make more sales without having to get pushy. If you want to sell more and be a nicer person, this is an ideal sales resource.

• Format: Hardcover
• Language: English
• ISBN: 047022455X
• ISBN13: 9780470224557
• Release Date: February 2008
• Publisher: Wiley
• Length: 224 Pages
• Weight: 0.05 lbs.
• Dimensions: 0.8" x 6.4" x 9.0"

Customer Reviews

Would like a series of How to..... Without Being a Jerk

While I really liked this book, I had one major disappointment reading it. It is targeted completely at face-to-face or over the phone sales and I was hoping that the 'How to Sell' would include copywriting and other techniques where there is not face-to-face communication and a long-term business relationship. I have read a lot of advice on copywriting and the majority of it was written by jerks, or people who are quite willing to act like a jerk to make a sale. The instructions on how to pressure people to make the purchase now in many/most copywriting books is definitely unethical in my opinion. So please John Buy-A-Vowel Klymshyn, please make this into a series, with titles such as: - How to Write a Sales Letter Without Being a Jerk - How to Promote Your Business Without Being a Jerk - How to Sell Your Book Without Being a Jerk Thanks in advance!! And be sure to keep the funny stories and your great sense of humor. I especially liked where you said you weren't going to make us write stuff in the book, because it would hurt our ability to resell it on Ebay. Don't worry, I'm keeping my copy, even if it's clean! Mostly thanks for publicly stating, that a lot of salespeople are jerks, or act like jerks, AND.... that it's better NOT to be a jerk. A breath of fresh air in sales advice!

Being Reminded Why We Sell

I read this book in record time. John was speaking straight to me and everyone I have ever trained to sell! We do business with people, not companies. So many authors write about tactics to overcome the very difficulties we create for ourselves by bad selling behavior; the same behavior we would not tolerate from anyone selling to us! This is a great book reminding us of the best reasons we as sales professionals sell, which is to create and maintain the best relationships, with the best people, and providing the best product or service available. It's not about tricks, manipulation, or anything other than being genuine, honest, polite and respectful to people who deserve your very best. Even though any sales professional worth their salt thinks we already knows this, this book is GREAT in capturing all of the best of what we need to know or may have forgotten in a concise, fun, and powerful way that should be required reading for rookies and veterans as well. Thanks John; good job. Phil Beakes

Great Book

With all the junk sales books out there, this is one of the few that gets it right. Written in the same spirit as my books, this must-have explains why most of what you've been taught about sales just makes you into a jerk, and how to overcome that misinformation and start getting sales without being a jerk. I'm sick and tired of seeing sales books that tell you to be an obnoxious, pushy, used-car-salesman type making the bestseller lists. That advice will just turn you into a miserable, resentful failure. This book on the other hand will show you how to become a true professional. I've thought about all the purchases I've made in the last year or two, and guess what, they've all been from people who would fit into this book!

Most salespeople are taught to be JERKS and it doesn't work

The fine line between being a dependable, hard-working, pro-active salesman (GOOD) and being an annoying, overly aggressive pestilent JERK (bad) is explored in this excellent book. I never heard of Mr. K before this but he has come up with several new things I haven't seen before in my readings of too many sales books.. As professional salespeople, we need to remember that our potential customers have seen every trick that we are taught to throw at them and their defense mechanisms go up rapidly when they encounter the JERK. Read this book and it will help you identify where you might be sometimes shift over into jerk-like baehavior. You will get your moneys worth out of this book.