How Can Databases Improve Sales?

By Mathias Ludtke-Handjery and Mathias L?dtke-Handjery

Inhaltsangabe: Abstract: The evolution from transaction marketing to relationship marketing in recent years has resulted in a need for more rigorous databases and greater utilisation of current... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 3838687787
• ISBN13: 9783838687780
• Release Date: January 2004
• Publisher: Diplom.de
• Length: 76 Pages
• Weight: 0.24 lbs.
• Dimensions: 0.2" x 5.8" x 8.3"