How Business Storytelling Works: Increase Your Influence and Impact

by Sandeep Das

Business storytelling is the #1 skill you need to succeed in your professional lives amidst all the noise, competition and massive technological disruption. In this book, Sandeep looks at human evolution, behavioural psychology and the world of movies to identify the golden principles of storytelling. Whether you are a corporate professional, an entrepreneur, a tech guru, a marketer, a strategy consultant, a social media influencer or a student, the...

• Format: Paperback
• Language: English
• ISBN: 0143461958
• ISBN13: 9780143461951
• Release Date: August 2023
• Publisher: Penguin Business
• Length: 284 Pages
• Weight: 0.50 lbs.
• Dimensions: 0.7" x 5.3" x 8.4"