Household Life Cycle and Lifestyles

By Martina Bauer

The objective of the present work was the segmentation of households in the German market according to empirically defined stages in the household life cycle. A three-stage quantitative research... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 3639209842
• ISBN13: 9783639209846
• Release Date: October 2009
• Publisher: VDM Verlag
• Length: 140 Pages
• Weight: 0.47 lbs.
• Dimensions: 0.3" x 6.0" x 9.0"