High Performance Account Management: Strategic Vision for B2B Sales

by Bala Shankar

Product innovation and service innovation have long been accepted as the most significant factors in B2B sales, while customer innovation has traditionally been considered critical only in B2C... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 0749480904
• ISBN13: 9780749480905
• Release Date: January 1
• Publisher: Kogan Page
• Length: 224 Pages
• Dimensions: 6.1" x 9.2"