Handbook of Research on Global Diffusion of Broadband Data Transmission

By: Dwivedi, Ranjit

Exploring broadband adoption and the digital divide through a global perspective, this book provides research on constructs such as relative advantage, utilitarian outcomes, hedonic outcomes, and service quality. It also provides multicultural insight into what factors actively influence consumers' decisions to adopt broadband.

• Format: Hardcover
• Language: English
• ISBN: 1599048515
• ISBN13: 9781599048512
• Release Date: March 2008
• Publisher: Information Science Reference
• Length: 992 Pages
• Weight: 6.42 lbs.
• Dimensions: 2.4" x 8.7" x 11.2"