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Paperback Greener Products: The Making and Marketing of Sustainable Brands, Second Edition Book

ISBN: 1138746894

ISBN13: 9781138746893

Greener Products: The Making and Marketing of Sustainable Brands, Second Edition

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Format: Paperback

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Book Overview

Written by a renowned sustainability expert, Greener Products: The Making and Marketing of Sustainable Brands, Second Edition makes the case for why the people and the planet need products to be made in a different, more sustainable way. The growth of the global middle class, with an additional 3 billion people expected to enter the consumer market by 2030, is putting an unprecedented demand on resources and straining...

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