Great Promo Pieces: Create Your Own Brochures, Broadsides, Ads, Flyers and Newsletters That Get Results

by Herman Holtz

Book Overview

This guide shows how to develop sales and promotional pieces in-house, when the cost of producing outside may be prohibitive. The author discusses several types of copy writing, explaining the role of... This description may be from another edition of this product.

• Format: Hardcover
• Language: English
• ISBN: 0471632244
• ISBN13: 9780471632245
• Release Date: September 1988
• Publisher: Wiley
• Length: 238 Pages
• Weight: 1.30 lbs.
• Dimensions: 0.9" x 6.4" x 9.6"