For local businesses, online visibility isn't just a luxury, it's a necessity. Google My Business (now known as Google Business Profile) is one of the most powerful tools available to help your business appear in local search results, attract new customers, and build trust in your brand. Google My Business Page Made Easy is a step-by-step guide for entrepreneurs, freelancers, shop owners, and service providers who want to take full control of their online presence without hiring a digital marketing expert.
This book strips away the jargon and delivers a simple, practical approach to setting up and optimizing your Google Business Profile for maximum impact. Whether you're starting a new business or refining your existing listing, this guide offers insights that help you rise to the top of local search and stand out in your community.
Here's what readers will learn:
How to correctly create and verify a Google Business Profile that meets Google's guidelines
Ways to write effective business descriptions, choose the right categories, and add products, services, and attributes
Tips for using photos, posts, and reviews to build credibility, engagement, and customer trust
How to respond to reviews professionally and use insights to track performance and improve visibility
Techniques for maintaining a strong local SEO presence with updates, holiday hours, messaging tools, and more
By the end of this guide, readers will have a fully optimized and professional Google Business Profile that attracts more traffic, drives footfall, and strengthens their reputation all with tools that are free and easy to use. For any local business looking to thrive in the digital age, this book is a smart and essential first step.