Google Inc.: A Case Analysis

By Antigone E. Kokalias, Dean L. Schumacker, Melanie Hagar

A comprehensive case study of Google Inc. This book provides an in depth review of Google's past 3 years business and financial accomplishments as well as a relative comparison to key competitors. Specific recommendations are made concerning the competitive environment and strategic directions Google should focus on to capitalize of emerging opportunities.

• Format: Paperback
• Language: English
• ISBN: 1494278170
• ISBN13: 9781494278175
• Release Date: February 2019
• Publisher: Createspace Independent Publishing Platform
• Length: 116 Pages
• Weight: 0.86 lbs.
• Dimensions: 0.3" x 8.5" x 11.0"