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Global Sport Marketing: Contemporary Issues and...
Edition Description
Globalization has had a profound impact on the sports industry, creating an international market in which sports teams, leagues and players have become internationally recognized brands. This important new study of contemporary sports marketing examines the opportunities and...
Edition Details
Format:Paperback
Language:English
ISBN:1138795828
Format: Paperback
Condition:
$
87.99
Global Sport Marketing: Contemporary Issues and...
Edition Description
Globalization has had a profound impact on the sports industry, creating an international market in which sports teams, leagues and players have become internationally recognized brands. This important new study of contemporary sports marketing examines the opportunities and...
Edition Details
Format:Hardcover
Language:English
ISBN:0415507200
Format: Hardcover
Condition:
$
225.00
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