Global Perspectives on Contemporary Marketing Education

By Brent Smith

A successful marketing department has the power to make or break a business. Today, marketing professionals are expected to have expertise in a myriad of skills and knowledge of how to remain... This description may be from another edition of this product.

• Format: Hardcover
• Language: English
• ISBN: 1466697849
• ISBN13: 9781466697843
• Release Date: March 2016
• Publisher: Business Science Reference
• Length: 318 Pages
• Weight: 2.26 lbs.
• Dimensions: 0.8" x 8.5" x 11.0"