Global Business: Competitiveness and Sustainability

By G Jason Goddard, Riad A. Ajami, G. Jason Goddard

Book Overview

This book is designed to be a short primer that introduces students to the primary functional differences that a multinational corporation must consider when conducting business in foreign markets. The book is designed for an 8 week module introductory international business course, or for the general reader requiring information for the differe

• Format: Paperback
• Language: English
• ISBN: 1032096209
• ISBN13: 9781032096209
• Release Date: June 2021
• Publisher: Routledge
• Length: 276 Pages
• Weight: 0.86 lbs.
• Dimensions: 0.6" x 6.1" x 9.2"