Getting Started in Entrepreneurship

By Jack Kaplan

Book Overview

"Jack Kaplan is an entrepreneur's entrepreneur. His book reflects his in-the-trenches experience and provides practical wisdom for anyone launching a company. Read this and get started right "--Ray Smilor, Vice President, Kauffman Center for Entrepreneurial Leadership "Jack is not only a successful entrepreneur, but also a student and teacher of entrepreneurship. Getting Started in Entrepreneurship is a guidebook of experience and wisdom from the inception of an idea to starting a business. This is an important book about the science of entrepreneurship."--Kevin O' Connor, Chairman, DoubleClick Inc. "If you want to start a business but have no time for an MBA, all you'll need is in this book. It's full of up-to-date, easy-to-understand information that will save you time and money. Don't put it on your shelf. Put it beside your bed for those sleepless nights that are part of the entrepreneurial journey."--Professor Murray Low, Executive Director, Eugene M. Lang Center for Entrepreneurship at Columbia Business School "Jack brings a unique perspective to the world of entrepreneurship; his success in his own business has taught him what needs to be done to build a business; his years as a judge for the Ernst & Young Entrepreneur Of The Year award program have given him a close-up view of how others have succeeded; and his years as a business school professor have taught him how to organize, summarize, and share that knowledge. The road to entrepreneurial success starts here; read this book "--Ralph A. Subbiondo, Partner, Ernst & Young's Entrepreneurial Services Group

• Format: Paperback
• Language: English
• ISBN: 047129456X
• ISBN13: 9780471294566
• Release Date: February 2001
• Publisher: John Wiley & Sons, Inc.
• Length: 304 Pages
• Weight: 1.02 lbs.
• Dimensions: 0.8" x 6.1" x 9.3"

Customer Reviews

Must have handbook for business start-up

This is a must have for starting a new business. While the theory is great, the practicality of the text allow it to be a "use as you go" guide for writing an effective business plan. Full of effective links and examples of how to, it provides an approach that business start-up leaders of all experience levels can find useful. The relevance of the text is timeless.

A Must-have Guide

This is a must-have guide if you are serious about starting your own company. The book will decrease the amount of time you need to research, and increase the amount of time you have to start making money. The book is easy to understand as it's written from the entrepreneur's perspective. Even after reading the book I find myself going back to it to use as a resource. This book is worth every penny.

e MBA'06 (NY, NY)

This is one of the few books from my MBA program that has truly become a reference guide for me as I am contemplating starting a venture. I would highly recommend the book because it offers the optimal balance of case studies, core business information and extensive additional resources that are all critical to understanding what is necessary for starting a new company. Lastly, I think it is clear that the authors are highly involved in the entrepreneurial world and this comes through in all of the tips and case studies.

Getting Started In Entrepreneurship

The book is great. It covers every issue from writing a business plan to preparing for a public offering. Also, the book is well written and easy to read so you can learn a lot very quickly. The book is also great for those who provide services to entrepreneurs because it addresses their important concerns. The book is definitely worth reading. Enjoy!

Great Coaching For Your Start-Up Business

This book covers all aspects of venture creation and management, and is an indispensible handbook for the desktop of any venture CEO or serious student of business start-ups. In the current economy for venture start-ups, when funding and rewards will go to those with more than vision, but those with solid business plans and flawless execution, Kaplan's book delivers a practical compendium of solid advice and experience on business topics ranging from financing to planning to management. And what makes this book really a standout is its well thought out structure and resulting usefulness for the busy venture executive. Each chapter takes a step by step approach to the issues, and emphasizes key messages and take-aways for the reader. This book will remain after reading one that you'll continually return to for information and coaching. Its place will be on your desktop, and not your bookshelf.