Getting New Clients

by Jeff Davidson

This book focuses on the number one problem facing service professionals: how to get new clients. Rather than trying to sell a service, the authors present a client-centered-niche approach where the professional is able to suggest ways in which the prospect can improve his business. Connor and Davidson show how to target a niche and develop an insider's understanding of the niche, how to uncover client needs, how to tailor services to client needs,...

• Format: Hardcover
• Language: English
• ISBN: 047162778X
• ISBN13: 9780471627784
• Release Date: December 1987
• Publisher: John Wiley & Sons
• Length: 305 Pages
• Weight: 1.47 lbs.
• Dimensions: 1.2" x 6.5" x 9.4"