Get Social: A Practical Guide to Using Social Media For Business

By Ben Blakesley

This book will not tell you how to set up a Facebook page. It won't tell you how to format your Twitter cover image or offer advice on which blogging platform to choose. Writing a book on the technical specifics of social media is about as helpful as yesterday's weather forecast-the information is out of date really quickly! And really, it's not about the tools anyway-it's about the concepts.What this book will help you do is Get Social. And I mean "get social" in two different ways. First, to understand social. To have it be an extension of the way you think, work, and interact every day. To understand why a whole generation of consumers shares and interacts the way they do online. Second, to be social. That is, to actually implement a plan to make your business or organization have a social media presence that delivers on your goals and represents your brand well while creating relationships that turn people into customers for life.

• Format: Paperback
• Language: English
• ISBN: 1490368892
• ISBN13: 9781490368894
• Release Date: October 2013
• Publisher: CreateSpace Independent Publishing Platform
• Length: 118 Pages
• Weight: 0.46 lbs.
• Dimensions: 8.5" x 0.3" x 5.5"