Geodemographics, GIS and Neighbourhood Targeting

by Richard Webber, Richard Harris, Peter Sleight, et al.

Geodemographic classification is ?big business? in themarketing and service sector industries, and in public policy therehas also been a resurgence of interest in neighbourhood initiativesand... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 0470864141
• ISBN13: 9780470864142
• Release Date: March 2005
• Publisher: Wiley
• Length: 320 Pages
• Weight: 1.15 lbs.
• Dimensions: 0.8" x 6.1" x 8.7"