Genius Simple Branding

By Andy Cleary and Cody Cleary

What is the Branding magic that Coke and Nike have that you don't? Find out how rapidly growing companies take Branding far beyond trade names and logos. Flip over the brands of successful companies... This description may be from another edition of this product.

• Format: Paperback
• Language: English
• ISBN: 0557065720
• ISBN13: 9780557065721
• Release Date: January 2009
• Publisher: lulu.com
• Length: 124 Pages
• Weight: 0.49 lbs.
• Dimensions: 7.5" x 0.3" x 7.5"