Generative AI for Business Analytics and Strategic Decision Making in Service Industry

By: Venaik, Anita

Generative AI is transforming industries by enhancing how businesses analyze data, generate content, and automate complex processes. Its ability to produce diverse, high-quality outputs in areas like marketing, customer engagement, and software development is reshaping productivity and innovation. By leveraging advanced models such as GANs and Transformers, organizations can unlock new insights, streamline decision-making, and personalize services at scale. Generative AI also plays a crucial role in detecting errors, managing knowledge, and mitigating harmful content, contributing to safer and more efficient digital environments. This technology not only accelerates growth but also democratizes access to powerful tools, fostering creativity and problem-solving across sectors. Generative AI for Business Analytics and Strategic Decision Making in Service Industry provides a comprehensive exploration of how generative AI techniques can revolutionize business intelligence and data analytics practices. It offers a detailed examination of innovative algorithms, methodologies, and tools for leveraging generative AI to extract actionable insights, drive innovation, and enhance decision-making processes within the service industry. Covering topics such as big data, generative adversarial networks (GANs), and productivity management, this book is an excellent resource for students, academicians, industry professionals, researchers, managers, and more.

• Format: Paperback
• Language: English
• ISBN: B0DW3ZVNCF
• ISBN13: 9798369370278
• Release Date: January 2025
• Publisher: IGI Global Scientific Publishing
• Length: 530 Pages
• Weight: 1.81 lbs.
• Dimensions: 1.0" x 7.0" x 10.0"